The Visual Archive

On Nov 13, you will pitch your final project:

Prepare a concise deck with these slides that you can present in 3 minutes and upload it to google drive folder week 12:

1. Your Name, Archive Title
2. Statement:
   I am archiving _______ because I want to _______ in order to ________
3. Methods:
   What do you record?
   (people, branches, rocks, found images, pieces of …, …)
   How do you record? Be specific!
   (tools, instruments, camera, ask people, use social media)
   What is the rhythm/routine of your recording?
   (every morning I take a picture of …, I use social media to …, over three weeks, I will …)
4. Visuals:
   3 sample records (images, …) of your archive with captions
5. Metadata:
   List 10 data items you could collect for each record ranging from basic (date, size, name) to creative/speculative (news headlines, poem, emotions)
6. Precedents:
   1-2 projects that inspire you
7. Audience:
   Who will learn from your archive? What will they learn.
8. Instruction:
   What are the steps to create one recording for your archive?

Optional Readings
Skim and decide if these readings are helpful for your research/process:

• Bad Archives
  Paul Soulellis
• Third Nature – Science in the Archives
  Lorraine Daston
• The Big Archive, Introduction
  Sven Spieker
• DUST, The Archive and Cultural History, Chapter 4: The space of memory: in an archive
  Carolyn Steedman
• Archive Fever: A Freudian Impression
  Jacques Derrida

Schedule
Schedule:
11/13 – Archive Pitch
11/20 – Sharing Prototype in class
11/27 – Optional Zoom Meetings (pre–Fall Break)
12/4 – Final Presentation

How does time translate into an archive? For our next experiment, you will make recordings during a specific hour of your choice, anytime between Oct 30 and Nov 5. The archive needs to have exactly 12 records with captions; its title will be the date and hour. Presentation/ dissemination requirements: all records need to be visible at the same time and as an animated gif. Due: March 6

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Reading & Watching

• Interview with Penelope Umbrico
• Derrida, Jacques. Archive Fever: A Freudian Impression. Trans. Eric Prenowitz. Chicago, U of Chicago P, 1996. Pages 9-12; continue if you are interested.

Making: Experiment 4 — One Hour

• Sign up for a time slot in this google spreadsheet.
• Draft a concept for the One Hour assignment (use your research document to answer these questions and collect references images/ sketches):
• Which specific hour will you archive and why?
• What are the recording instruments you will be using?
• What is the visual language you are planning to use (bring examples)?
• What will be the captions?
• How will you share the archive? (Printed on paper, on screen, format, …)

Schedule
10/30: Individual Midterm Conversations
11/06: Archive ⇄ Time I
11/13: Archive ⇄ The Pitch
11/20: Studio
11/27: Independent Studio
12/04: Final Presentation

A typology is a classification according to a general type or attribute. Through the lens of your research inquiry, identify one attribute to create an archive of at least 12 recordings. The shared attribute can be found within the “subject” (form, color, size, …) or the recording methodology (stencil printing, photographed from a specific perspective, material rubbings).

. I will meet you individually on October 2nd. You can meet me in person in our class room or via Zoom — please sign up for a time in this document in any case.

. We will discuss your general research questions and first ideas for the typology project (see below).

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Reading & Watching

• Bernd and Hilla Becher
  Video @SFMoMA
  The Photographic Comportment @Tate, Blake Stimson
• Perspectives: Negotiating the Archive
  @Tate, Sue Breakell
• Optional: Information Overload. Claire Bishop on the superabundance of research-based art.

Making: Typology

• Come up with three ideas for your typology following the definition above.
• Illustrate your ideas with visual material—your own or found—in your research document.

Additional References

• Ari Versluis & Ellie Uyttenbroek
  Exactitudes
• Marco Cadioli
  Square with Concentric Circles
  Necessary Lines
• Zeo Leonard
  You see I am here after all
• Nicolai Howalt
  Light Break
• Richard Long
  Rock Drawing
• herman de vries
  Zweige der Baeume
• Penelope Umbrico
  Solar Eclipses

While you are defining your individual research inquiry we will explore experimental ways of visual form-making. These methodologies can inspire the visual direction of your final archive project.
     This week’s experiment takes you out in the streets (if that is safe for you) for field studies and footage gathering.

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Reading & Watching

• Introduction: Experiment 2 — Urban Collages. Find the password on Canvas.
• Beautiful (Then Gone). A short documentary on the work and life of San Francisco designer, Martin Venezky. (14min)
• Scott McCloud. Understanding Comics, Chapter 5, pp 118-137.
• Optional: Principles of Visual Language. Kennedy Art Center.

Making: Experiment 2 — Urban Collage

• Step 1: Identify
  Based on your research inquiry, decide for a physical location near to you. A street, a building, a corner, a park, a room, (…)
• Step 2: Observe
  Take a camera (mobile phone) and and spend at least two hours at your location. As a visual journalist, study the environment from different perspectives (zoom in, zoom out) and take pictures of lines & shapes, positive and negative spaces, patterns & textures, and typography & letters. 
• Step 3 Create
  Tutorial: Using Photoshop to create the Urban Type Collages. Get the password from Canvas.
  • OPtional: Use your images to create 7 collages each of them using one of the “Principles of Visual Language” as a guiding method.
  • 1. 7×7 inches, black on white only.
  • 2. Apply the demonstrated method combining: Image>Adjustment>Threshold and “Multiply” layers.
  • 3. Take into consideration how your seven compositions become a series to represent the same inquiry in different ways. 
  • 4. Upload to google drive, week 5, “Urban Collages”.
  • Print and crop your collages for class, write the princple and caption on the back.

→ Martin Venezky’s work in the letterform archive.
→ Appetite Engineers Promotion

Optional additional reading:
If you enjoyed last’s week reading, I recommend to take at look at: Research in the Archival Multiverse
Chapter 1: Archival and Recordkeeping Traditions in the Multiverse and Their Importance for Researching Situations and Situating Research by Anne J. Gilliland

The records (images) of your archive will tell a story. How does the order/arrangement of visuals impact the narrative you are intending to convey?
   This week, we will explore ways to arrange visual material and implement elements & principles of visual language.

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Reading & Watching

• Short lecture introducing: Aby Warburg, Lorna Simpson, Willy Fleckhaus (password on Canvas).
• Ernst van Alphen (Editor) – Productive Archiving – Artistic Strategies, Future Memories and Fluid Identities. Introduction.

Making: Experiment 1 — Bilderatlas
Create 3 plates of a speculative atlas about your research topic

• Use 16 images—a combination of your own images and images taken from your peers to create 3 plates.
• Each plate must include all 16 images (they might not be fully visible though). Pay attention to the content of your visual records (images).
• Look for phrases/ inspiration in the reading to create three entirely different layouts (narrative, collective memory, postmodern, active/passive).
• You can use any software or analog process for this assignment. Don’t write anything on the plates.
• Bring to class:
  3 plates, each on a tabloid size paper (11 x 17 inches)

→ Prepare
Research Document
Create a research document to collect everything you use/create in this class. Follow this example.

Willy Fleckhaus
→ Article on It’s Nice That
→ Spreads on Pinterest

Aby Warburg
→ About the Mnemosyne Atlas (The Warburg Institute)

Lorna Simpson
→ Lorna Simpson Studio
→ Studio Visit @TATE

Additional Introduction to the grid:
→ Ellen Lupton explains the history and usage of the grid
→ An Introduction to Grids and How-to by Andrew Maher

“Seeing per se means thinking about the world and this actually takes place on different levels at the same time,” says Wolfgang Tillmans in an interview for Fondation Beyeler.
     Reflecting on his artistic approach, Arthur Jafa has said that he’s “driven by an impulse to consolidate things that were there, but were dispersed.” (Triple Canopy)
     This week we will expand from one object to 12 images that tell a story. How important are order, sequence, and arrangement?

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Reading & Watching

• Charles and Ray Eames:
  Powers of Ten
• Wolfgang Tillmans:
  Interview Fondation Beyeler
• Arthur Jafa:
  APEX @MoMA (graphic content)
  — the video is currently offline
  Notebooks
• Research for people who think they rather create, Vis Dirk, pp 25-31.
• Read all peer responses to the archive screening (you will find them in the week 2 folder).

Making

• After reading all peer responses, reach out to at least one of your peer students in an email. You can share a thought, inspiration, ask a question, (…). The content of the message will NOT be shared in class but please cc me (ONLY) on your first email so I can see you initiated a conversation.
  
• Select one object from your PECHA KUCHA and find 11 related images. These can be found images, your own, or a mix. Print these 12 images. 4×6 inch (landscape or portrait). We will use them in class for a workshop—don’t select images you feel uncomfortable sharing.
  
• After watching/reading this week’s articles, look at your images and come up with ten ways to give them an order. This can be based on content, form, or speculation. Write down each way of organizing as a one-line instruction and add them to the shared document “Visual Narrative” in our google drive.

Charles and Ray Eames | Powers of Ten, 1977 from Salon 94 on Vimeo.

Arthur Jafa
→ Notebooks @MoMA
→ Article @NewYorkTimes (also in our shared google drive)

Wolfgang Tillmans
→ Installation shots, Zwirner 2015
→ Installation Shots Kunstsammlung Duesseldorf 2013
→ Google Search: Exhibition Set Up

This class explores the relationship between form and content: How is meaning constructed and communicated through visual language?
    Through observing, collecting, analyzing, writing, and form making, students apply design processes involving visual research, concept generation, and craft skills.
     Driven by research interest, you will use digital and analog means to build visual archives. These collections are approached as a resource of critical inquiry and to respond to current socio-political issues.
    So, what is your research interest?

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Reading & Watching

• Archive as Method. Screening. (password on Canvas). As a response, summarize your interest in archives in 200 words—use at least one examples from the screening. Find an external definition of what an archive is (= not written by yourself but found in a book, an institutional website, …) and add this & source at the end of your paragraph. Use the Google Doc “Archive ⇄ Interest” in our shared Google Drive and submit by by Tuesday, 9/3, 6pm ECT
• John Berger: Ways of Seeing, pages 7-10 (min)
• Hillary Collins: What makes a good research topic?

Making
A Pecha Kucha presentation

• Take pictures of 5 objects that represent your research interest.
• All 5 objects can represent the same topic or diverse areas of interest.
• Create a PDF with 5 pages, each page has one object.
• Upload the PDF to the shared google drive into the folder week 2: PECHA KUCHA
• Be able to talk about each image for 20 sec.
• Make a test at home!

→ In the 1920s, the historian of art and culture Aby Warburg (1866-1929) created his Bilderatlas Mnemosyne tracing recurring visual themes and patterns across time. Last fall, an exhibition at HKW Berlin restored the last documented version of this atlas.

→ Archive as inquiry: objects of the everyday. Belgian photographer Barbara Iweins classifies and archives her personal belongings in KATALOG

→ Bernd and Hilla Becher @TATE
→ Hans-Peter Feldmann, Portrait, 1994
→ Herman de Vries, from earth: everywhere @designboom | Journal de Maroc | Branches of trees @hermandevries.org
→ Aby Warburg, Bilderatlas Mnemosyne: Warburg Institute | Exhibition in Berlin this fall @HKW
→ Mario Klingman, X Degrees of Separation
→ Kelly Walters, With a Cast of Colored Stars
→ Mishka Henner, Astronomical
→ Observational Practices Lab: Atlas of Everyday Objects — In the Age of Global Social Isolation